Insights

AI Visibility Audit: See Whether ChatGPT and Google AI Name Your Business

What an AI visibility audit checks, what you get from one, and how Unitrux measures your presence across ChatGPT, Gemini, Perplexity and AI Overviews.

Trux Nguyen · · 2 min read

Quick answer

An AI visibility audit checks whether AI tools such as ChatGPT, Gemini, Perplexity and Google AI Overviews name your business for the questions your customers ask, who they name instead, and what is missing. Unitrux offers a free AI visibility audit to U.S. businesses.

By Trux Nguyen, Founder and Director of Unitrux, with 5 years in marketing and SEO. Published 25 October 2026. Last updated 25 October 2026.

Why audit AI visibility

You cannot see AI answers in your analytics. A customer can ask an assistant for a recommendation, hear three competitors' names and never visit your site. An audit makes that invisible step visible.

What our audit covers

Area Question it answers
Mentions Are you named for your top customer questions?
Competitors Who is named instead, and how often?
Accuracy Is what assistants say about you correct?
Consistency Do your name, services and locations match across the web?
Evidence Is there enough attributable proof for an assistant to cite?
Search foundation Is the site technically healthy and easy to understand?

Demand

In Google Keyword Planner (United States, retrieved 25 October 2026), "ai visibility audit", "ai search visibility" and "ai overview tracking" each show 100 to 1,000 monthly searches with Low advertiser competition.

Our expert view

A good audit ends in a short, prioritized list, not a 90-page export. We report the three to five changes most likely to move your visibility, and we say plainly what we cannot know, because assistants vary their answers from one run to the next.

About the author

Trux Nguyen is the Founder and Director of Unitrux, with 5 years of experience in marketing and SEO. Areas of work: SEO, AEO, GEO and AIO, local SEO, content strategy, schema markup, keyword research, Google Ads and analytics. Contact: [email protected].

Frequently asked questions

Is the audit really free?

Yes. We review your visibility and walk you through the results. There is no obligation.

How long does it take?

We aim to send results within a few working days.

Will the results change over time?

Yes. Assistants change their answers, which is why we recommend tracking monthly.

Limits and honest expectations

Search engines and AI assistants change their answers over time and no one controls them. Results vary by industry, city and competition, and we do not guarantee a position, a mention or a number of leads. We report what is measurable, plainly.

Sources

Get your free AI visibility audit

Find out whether ChatGPT, Gemini, Perplexity and Google name your business today, who they name instead, and what to do first. Request a free audit and we will walk you through it in plain language.